The Marketing Mix for Small Businesses
Time & Location
About the Event
Early bird discount closes at 11.59pm on 4th November 2020
Standard ticket sales close at 12.01pm on 6th November 2020
We are surrounded by voices shouting 'try our Instagram course' and 'Learn to sell on Facebook' and it's become all too easy for small business owners to overlook the fundamentals of marketing - the bigger picture beyond single forms of promotion. The Marketing Mix is an important and long-standing model within marketing and this session will introduce you to it.
By the end of this session, you'll be aware of several purported elements of the marketing mix and be able to identify where your current business thinking might have perhaps become siloed in a world that's increasingly busy with the next 'get-rich-quick' schemes.
This 30-35 minute Zoom session will be delivered by Dr Tracey Wond, PhD in Business and Management. Tracey has taught business in several UK universities for over 13 years and worked with well-known organisations on a range of strategic projects.
Attendees will also take away a visual downloadable poster (emailed after the event) that will prompt them to consider the elements of the Marketing Mix in their future practice.
Do feel free to contact Tracey to explore whether this online session will be worthwhile for you. firstname.lastname@example.org
If you're not able to make this session but would like to attend then please let us know and we can explore running additional sessions.
- Early bird£10£100£0
- Standard ticket£12£120£0
- Ticket plus coaching£32£320£0
- Mums in Business Int Rate£10£100£0